Own the unknown
Else leads businesses beyond uncertainty to the creation of breakthrough experiences.
Evolve the now
Drive incremental and continuous improvement, nudge audience behaviour, and improve market position beyond the benchmark.
Innovate the next
Identify product/service breakthroughs that can significantly shift audience behaviour and improve market position and resilience.
Forge the future
Create new propositions, to be first, to be disruptive, to change audience behaviour and define a market.
When everyone is being disrupted, the future is up for grabs
The great AI disruption is the growth opportunity of our time. It’s not about what you know today, but how you make adaptability your greatest asset for tomorrow.
Digital product & service innovation at work
The Web3 age of digital trust
As customers demand more from their online security providers, our embedded team helped lead the launch of this flagship, digital identity product.
Audience-fueled
product development
Global, human insight, data & persona creation to guide the ongoing development of Football Manager features to engage users.
Client snapshot
Else makes it possible to imagine your way out of the situation you’re in.
Start-up Founder, and Former CXO at Nivea
It was so good, we patented it.
CXO, Accenture Interactive
High-quality output from experienced, insightful leaders and designers willing to challenge when they see an opportunity to push ideas further.
Executive Director of Design, UBS
It was vital for us to find a digital partner who could match our business ambitions. You’ve shown what user-centred design can do for Fred. Olsen Cruise Lines.
Head of Digital, Fred. Olsen
Based on the work Else did, 2.5 million farmers became WeFarm members, with $1m in sales through the marketplace every week.
CEO & Founder, WeFarm
Else helped take us from complex ideas and problems to a living, breathing product that will make a positive, meaningful impact on people’s lives.
Co-Head of SmartWealth, UBS
World class talent, their ability to deal with complex environments like ours is often beyond any other consultancy I’ve worked with in the past.
Group VP of Digital, T. Rowe Price
The importance of Ownable Moments™ in an AI-driven future
While efficiency and convenience are at an all-time high, something essential is lost in this overly automated environment: the human touch.
Read nowLeveraging GenAI for business: how Else helps you enhance, advance, and pioneer
This article delves into these three perspectives, illustrating how Else can guide your organisation in leveraging AI to enhance efficiency, foster growth, and lead transformative change.
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Beyond automation: AI's role in augmenting human creativity and innovation
Debate on AI is often focused on the overlap between what AI can and what humans can do; it doesn’t focus on what we could jointly do. A big blue sea of opportunity.
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Read all Else insights
Join us as we explore the edges of our understanding, make sense of emerging technologies, and share our takes on what it all means for business innovation.
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Change starts with a conversation